FearleSS MaXimuM

FearleSS MaXimuM is an eSports brand competing in Point Blank and Call of Duty: Mobile. They needed a strong social media presence to build a loyal community, showcase their competitive journey, and engage with fans across Indonesia. Key challenges included:

• Creating consistent and high-energy content focused on gameplay highlights
• Managing regular posts around national holidays to stay culturally relevant
• Covering both local and national tournament activities to maintain engagement
• Balancing informative content with entertainment to appeal to Gen Z and eSports fans
• Growing reach and interaction organically without relying on paid ads